Contrary to initial expectations, 5C iPhone is not an ordinary product price. This product is basically carrying the power of the iPhone 5 and a variety of colors to choose from.
For the first time Apple launches the iPhone at the same time two, the whole world will think iPhone 5C is a cheap product to reach ordinary phone segment. But the fact is only cheaper iPhone iPhone 5S 5C, with 2 year contract price of the product is about 99 dollars and when Vietnam will cost around 15 million. This is quite high compared mucgia concept of "cheap".
At this price, iPhone 5C certainly not for sale to low-income people and also not to stimulate demand in emerging markets such as China. The existence of this model led many people to ask: Apple iPhone 5C producer to do?
iPhone 5S 5C lower price but still not considered cheap.
Goes back to the time of the iPhone launch yet 5C, Apple has never said that this would be a cheap phone. The media have speculated the "C" in the name stands for iPhone 5C word "cheap" (cheap) and planted the thought in mind of readers. The design and configuration of the current iPhone 5C, the "C" should be understood to be "cheaper" (less expensive - than the iPhone 5S) and "colorful" (colorful). "Cheap" and "Cheaper ..." are two entirely different concepts. Apple has been very successful as "highly equivocal cheating black child", that those who do not dream of iPhone users also have to pay attention to its products.
Price is always an issue with the iPhone. In 2007, the 2G iPhone is sold through AT & T at $ 599. This is an incredible price for a new smartphone on the market. Only two months after the release of the iPhone 2G, Apple's stock has dropped 399 USD / share.
Through this lesson, Apple has scheduled three times the price for a new product launch: 199 USD, 99 USD and free for older models. All two-year contract with the carrier. By doing this, Apple sold 31.2 million iPhones in the quarter 5, 20% higher than the same period last year. When the iPhone 5 launch, users have the opportunity to own the iPhone 4 and 4S with low price or free of charge, as long as the user has a contract with the network package.
Users can choose between an 8GB 4S free with contract or choose the network with the iPhone 5C $ 99.
Earlier this year, Verizon (USA) has revealed that nearly half of the iPhone enabled the iPhone 4 and iPhone 4S. This means that many people want to own the new generation iPhone, but not enough economic conditions should have opted to use the older version iPhone because the network is preferred. This is why Apple launched iPhone 5C, with equivalent values using the iPhone 5 (but cheaper thanks to plastic shell) to facilitate its customers in the property may be a new iPhone generation instead choose iPhone 4,4 S.
Thus, users in the U.S. can not afford to buy the iPhone 5S finance will have three choices: buy iPhone 5C (horizontal quality iPhone 5), buying used iPhone 5 or the iPhone 4S free 8GB with contract carriers. iPhone 5C is an additional reasonable in the context of high-end smartphone market is gradually saturated.
5C iPhone will be successful in the emerging markets?
In markets where the network does not play a major role in the distribution of products, or price-sensitive markets such as Vietnam, China, ... Nearby 5C iPhone will be hard because the price without contract at a high level. According to the shop owner in HCMC laptop, iPhone 5C in Vietnam will cost around 15 million, equal expensive than high-end Android models like the Samsung Galaxy S4, HTC One, Xperia Z laptop and iPhone 5 !
Average cost of Apple products over 600 USD each, but have fallen steadily in recent years. To further reduce the average price and the opportunity to break into the emerging markets, Apple should release more low-cost products more.
According to The Verge , maybe Apple will release a special package deal exclusively for the Chinese market. The people of this country can own cheap 8GB iPhone 5C comes with a contract with the network, or the price of "selling off" do not include contracts between 400-500 USD.However, this possibility remains unanswered. Apple still is the market loser in the world's most populous market overwhelmed by domestic brands such as Xiaomi, Huawei, ZTE, Lenovo, ... If there is a race lower price, Apple has no chance of winning.
In summary, 5C iPhone is an iPhone is not "cheap", this is just a plastic version of the iPhone 5 and a lower price than the iPhone 5S. In other words, this model is not a product towards the mid-range segment which is a product to hit the market niche (those who can not afford to buy the iPhone, but only iPhone 5S), and visit consumer trend detection via multi-colored plastic shells.
For the first time Apple launches the iPhone at the same time two, the whole world will think iPhone 5C is a cheap product to reach ordinary phone segment. But the fact is only cheaper iPhone iPhone 5S 5C, with 2 year contract price of the product is about 99 dollars and when Vietnam will cost around 15 million. This is quite high compared mucgia concept of "cheap".
At this price, iPhone 5C certainly not for sale to low-income people and also not to stimulate demand in emerging markets such as China. The existence of this model led many people to ask: Apple iPhone 5C producer to do?
iPhone 5S 5C lower price but still not considered cheap.
Goes back to the time of the iPhone launch yet 5C, Apple has never said that this would be a cheap phone. The media have speculated the "C" in the name stands for iPhone 5C word "cheap" (cheap) and planted the thought in mind of readers. The design and configuration of the current iPhone 5C, the "C" should be understood to be "cheaper" (less expensive - than the iPhone 5S) and "colorful" (colorful). "Cheap" and "Cheaper ..." are two entirely different concepts. Apple has been very successful as "highly equivocal cheating black child", that those who do not dream of iPhone users also have to pay attention to its products.
Price is always an issue with the iPhone. In 2007, the 2G iPhone is sold through AT & T at $ 599. This is an incredible price for a new smartphone on the market. Only two months after the release of the iPhone 2G, Apple's stock has dropped 399 USD / share.
Through this lesson, Apple has scheduled three times the price for a new product launch: 199 USD, 99 USD and free for older models. All two-year contract with the carrier. By doing this, Apple sold 31.2 million iPhones in the quarter 5, 20% higher than the same period last year. When the iPhone 5 launch, users have the opportunity to own the iPhone 4 and 4S with low price or free of charge, as long as the user has a contract with the network package.
Users can choose between an 8GB 4S free with contract or choose the network with the iPhone 5C $ 99.
Earlier this year, Verizon (USA) has revealed that nearly half of the iPhone enabled the iPhone 4 and iPhone 4S. This means that many people want to own the new generation iPhone, but not enough economic conditions should have opted to use the older version iPhone because the network is preferred. This is why Apple launched iPhone 5C, with equivalent values using the iPhone 5 (but cheaper thanks to plastic shell) to facilitate its customers in the property may be a new iPhone generation instead choose iPhone 4,4 S.
Thus, users in the U.S. can not afford to buy the iPhone 5S finance will have three choices: buy iPhone 5C (horizontal quality iPhone 5), buying used iPhone 5 or the iPhone 4S free 8GB with contract carriers. iPhone 5C is an additional reasonable in the context of high-end smartphone market is gradually saturated.
5C iPhone will be successful in the emerging markets?
In markets where the network does not play a major role in the distribution of products, or price-sensitive markets such as Vietnam, China, ... Nearby 5C iPhone will be hard because the price without contract at a high level. According to the shop owner in HCMC laptop, iPhone 5C in Vietnam will cost around 15 million, equal expensive than high-end Android models like the Samsung Galaxy S4, HTC One, Xperia Z laptop and iPhone 5 !
Average cost of Apple products over 600 USD each, but have fallen steadily in recent years. To further reduce the average price and the opportunity to break into the emerging markets, Apple should release more low-cost products more.
According to The Verge , maybe Apple will release a special package deal exclusively for the Chinese market. The people of this country can own cheap 8GB iPhone 5C comes with a contract with the network, or the price of "selling off" do not include contracts between 400-500 USD.However, this possibility remains unanswered. Apple still is the market loser in the world's most populous market overwhelmed by domestic brands such as Xiaomi, Huawei, ZTE, Lenovo, ... If there is a race lower price, Apple has no chance of winning.
In summary, 5C iPhone is an iPhone is not "cheap", this is just a plastic version of the iPhone 5 and a lower price than the iPhone 5S. In other words, this model is not a product towards the mid-range segment which is a product to hit the market niche (those who can not afford to buy the iPhone, but only iPhone 5S), and visit consumer trend detection via multi-colored plastic shells.
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